Why I didn’t answer your email
In a recent Nature article, Albert-Lászlo Barabási and João Gama Oliveira, have found the perfect excuse for lazy people not answering some emails in their inbox: they analyzed the time response of...
View ArticleThe marketing of breaking laws of physics
Apparently, a company in Ireland named Steorn has found the killer marketing campaign for their products: Get a law of physics: the first law of thermodynamics, for example, and claim you have a...
View ArticleInformation diffusion epidemics in social networks
José Luis Iribarren, Esteban Moro arxiv:0706.0641 [pdf] Abstract: The dynamics of information dissemination in social networks is of paramount importance in processes such as rumors or fads...
View ArticleThe Network Laws of Viral Marketing
J. L. Iribarren and E. Moro Enviado (2007) [pdf] Abstract Proliferation of online media has made word-of-mouth message propagation easier than ever and brought plenty of attention to the Viral...
View ArticlePercentages and absolute numbers
Percentage of active users in the Internet 2.0 is tiny. Fractions go from only 1% of Wikipedia’s users contribute to making it better only 0.1% of users upload their own videos to Youtube only 3% of...
View ArticleImpact of Human Activity Patterns on the Dynamics of Information Diffusion
J. L. Iribarren and E. Moro Physical Review Letters 103, 038702 (2009) [pdf] Abstract We study the impact of human activity patterns on information diffusion. To this end we ran a viral email...
View ArticleThe speed and reach of forwarded emails, rumors, and hoaxes in electronic...
We have just published an experimental/theoretical work on the speed of information diffusion in social networks in Physical Review Letters. Specifically we have studied the impact of the...
View ArticleAffinity Paths and information diffusion in social networks
José Luis Iribarren and Esteban Moro Social Networks 33, 134-142 (2011) [pdf] Abstract Widespread interest in the diffusion of information through social networks has produced a large number of Social...
View ArticleBranching dynamics of viral information spreading
José Luis Iribarren and Esteban Moro Physical Review E 84, 046116 (2011) [pdf] Abstract Despite its importance for rumors or innovations propagation, peer-to-peer collaboration, social networking, or...
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